Show notes
Welcome to the Simple and Smart SEO Show!
- Apply for your own $99 SEO Site Audit!
- Leave a text or voice note here.
What's in our 7th Episode? It's Part 1 with Laura Jawad!
Laura Hmelo Jawad, Ph.d joins B and Crystal to talk Local SEO from the solopreneur perspective.
- Laura is a pregnancy and postpartum personal trainer and birth doula who helps people stay strong and active during their pregnancy, have a powerful birthing experience, and recover afterwards.
- Laura has a PhD in oceanography and was a research scientist for two decades before pivoting to her current line of work.
- She shares her start with SEO when she couldn't find her business in a Google search.
- Laura defines SEO as the art of getting Google to serve you up in search results.
- To build domain authority, Laura writes long form content with keyword research.
- Laura's SEO process includes Googling the seed keyword and then looking at the related queries, people also ask, and Google suggestions.
Tell us about your story with SEO here!
Follow Laura on Instagram: instagram.com/laurajawadfitness
Visit her website and blog: https://laurajawad.com
Crystal's links
- Websites:crystalwaddell.com and collageandwood.com
- Jasper.ai
- Start Your Shopify Store
- SEO Writing Masterclass
Connect w/ B: YouTube, Website, LinkedIn, Instagram
Text me your questions or comments!
Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)
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Full transcript
The transcript for this episode is on its way.

