You're paying for Shopping ads on products AI won't even show.
For Shopify store owners uploading product feeds to Google Merchant Center
Missing or wrong product data quietly gets your items disapproved in Google Merchant Center — and hides them from your own store's filters and collections. I find the leaks, fix the data at the source, and set it up so it stays clean.
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Built by a real Shopify store owner, not a generic agency
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Fixes done in bulk and reviewed before anything goes live
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Every fix comes with an automated monthly check so it stays fixed
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Specialized in product taxonomy + Google Shopping feeds
The two ways bad product data costs you money
Invisible products on your own store
Products whose metafields aren't set consistently don't show up in the collections and filters that would sell them. A customer shopping "gifts under $50" or "for the host" never sees the item that fits — because nothing told your store it belonged there.
Wasted ad spend
When your Google feed is missing a category, condition, or the right identifiers, Merchant Center disapproves those products. Disapproved products don't appear in Shopping ads at all — so you're paying to promote a catalog with holes in it, and the dashboard makes it look "fine."
Both problems come from the same root cause: unstructured product data. Fix the data once, correctly, and both problems go away — and stay away.
Google Shopping Feed Health Audit
Start Here
Price: $500 — flat.
Credited in full toward a buildout if you book one within 30 days.
A read-only diagnostic of your live catalog.
You get a clear, prioritized list of exactly what's costing you approvals and visibility — and what it takes to fix each one.
Why it's worth it:
Most owners have never seen this list. It usually pays for itself in recovered ad impressions alone.
What you get:
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A full scan of your product feed against Google Merchant Center's requirements (category, condition, identifiers, brand, images, feed basics)
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A parallel check of your on-store product data — what's mis-set or missing, and which collections it's falling out of
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A prioritized fix list, with the disapproval-causing issues flagged first
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A short call to walk you through it and answer questions
Done-for-you: get your whole catalog clean
I design your product data structure, fix and set every product's metafields in bulk (staged and reviewed before anything goes live), build the collections that merchandise your store automatically, and hand you a system so new products go up right the first time.
Starter
Under ~100 products
From $1,500
Features:
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Full metafield taxonomy spec built for your catalog
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Every product's metafields set in bulk via a reviewed import
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Smart collections that fill themselves
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Google feed fields set correctly
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Launch checklist so new products stay clean
Growth (Most Popular)
~100–300 products
From $3,000
Features:
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Everything in Starter
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Google Shopping feed buildout + Merchant Center cleanup
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Custom-label setup for smarter ad segmentation
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Automated monthly audit configured for your store
Pro
300+ products / complex catalogs
Custom Quote
Features:
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Everything in Growth
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Multi-collection merchandising strategy
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Migration of legacy manual collections to automated rules
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Priority turnaround
Not sure which fits? The Feed Audit tells us — and its cost comes off your buildout.
Keep your store's taxonomy clean without thinking about it
Taxonomy drifts the moment you add products.
An automated audit runs against your store every month — and I review it, fix what it finds, and keep new-product metafields set right.
You just keep selling.
Plus
$350/month
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Everything in Essential
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New-product metafields set correctly at launch
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Quarterly spec + collection updates as your catalog grows
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Priority email support
Simple, low-risk, reversible
Step 01
Audit
I scan your store and feed, and show you exactly what's wrong and what it's costing you.
Step 02
Plan
We pick the buildout scope that fits your catalog. Your audit fee comes off the price.
Step 03
Fix in Bulk
Changes are staged in a spreadsheet and dry-run first, so nothing goes live until it's reviewed. Fully reversible.
Step 04
Stay Clean
You get a launch checklist and an automated monthly audit, so it doesn't drift back.
Why work with me
I run a Shopify store myself.
I'm also a Shopify Partner. I built this system to run my own catalog, collageandwood.com. You're getting a method proven on a real store, not a template from someone who's never shipped a product.
Nothing goes live by guesswork.
Every change is staged, dry-run, and reviewed before it touches your store. It's safe, and it's reversible.
It's built to stay fixed.
Most "cleanups" rot in a month. Mine come with an automated audit and a launch checklist, so your data stays clean long after the project ends.
Is this a fit for your store?
Probably not a fit if:
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You have fewer than ~20 products (you can likely DIY)
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You're not selling on Shopify
Questions, answered
Q1: Will you change my store without asking?
No. Every change is staged in a spreadsheet and dry-run first. You see exactly what will change before it goes live, and it's reversible.
Q2: Do you need access to my store?
Yes — a staff/collaborator invite with product and settings permissions. The audit is read-only; nothing is changed at that stage.
Q3: How long does a buildout take?
Most Starter and Growth projects land within 1–2 weeks, depending on catalog size and how quickly I get access.
That's the point — start there. It's a complete deliverable on its own, and if you decide to go further, the fee comes off your buildout.
I get every product that can be approved approved and serving, and I eliminate the disapprovals caused by data — missing categories, identifiers, or attributes. What I can't override is a genuine policy issue or Google's own review queue, which is theirs to run. Clean data is what gets and keeps products approved; that's the part I own.
Every product that can serve is approved and serving. Data-caused disapprovals are gone. "Limited" status is down to the minimum — and anything still limited by nature (like handmade items with no barcode) is documented so you know it's expected, not broken. "Under review" isn't a finish-line metric — that's just Google's processing time, and it clears on its own.
Find out what your product data is costing you.
Start with a $500 Feed Health Audit. The fee credits in full toward your buildout if you move forward.