The Simple and Smart SEO Show

Optimize Your Website [Listen to a Live SEO Audit]

September 21, 2022 Brittany Herzberg, Crystal Waddell Season 1 Episode 17
The Simple and Smart SEO Show
Optimize Your Website [Listen to a Live SEO Audit]
Show Notes Chapter Markers

Welcome to the Simple and Smart SEO Show!
Today we're talking website audits! 👉🏽 Apply for your own SEO Audit!

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For fun and to show you what it's like, we talked through a LIVE audit of B's site! Here's are the top takeaways:

  • SEO isn't just a pre-built machine on your website, it takes strategy and forethought.
  • It's important to think about what your readers or visitors need.
  • Tools like Ubersuggest can help you improve your website.

A few things we've learned about website SEO over the years: 

  • Separate the URL slug (the part after the /) with dashes. /URL-slug
  • Name your courses and products and websites using keywords.

Here's how to avoid common SEO errors you may see during an SEO audit:

  • Make sure each page has an H1 and a unique title.
  • Create meta descriptions for all pages, especially those that are key revenue generators.
  • Check for and correct broken links and 404 errors.
  • Shorten title tags if they are too long (ideally 50-60 characters).

Here's how to get high authority sites pointing to your website and increase your domain authority:

  • Pitch yourself to podcasts and share your knowledge.
  • Sign up and respond to HARO media requests (
  • Establish a dedicated page on your website for your podcast.

Share your thoughts in the episode text thread!

Grab  B’s One-Stop SEO cheat sheet

The Demand Gen Fix
B2B buyer behavior is changing and traditional lead generation tactics just don’t work...

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